ElHeraldo_5

El Heraldo de México

What: Lettering
Where: Mexico City, MX.
Client: El Heraldo de México.

I was invited by Paco Calles to design a drop cap for El Heraldo de México’s art section. Readers usually focus on content and take type for granted, so the idea was to show them that typography can be expressive, loud, and bold.

ElHeraldo_3
ElHeraldo_6